Emma Foster | January 4, 2023
Once launched, consumers will be able to visit https://discover.pabeef.org where they can sign up for their “Beef Your Way Through PA” beef passport by providing their name, email address, and mobile phone number. A link will be sent to their phone, which opens the passport and directs the user to ask the button icon to their home screen, where they can access it at any time. The ease of the passport ensures that there is never anything to download and no bulky apps on the user’s phone, while simply tracking your great beef eating experiences.
Once the consumer is ready to redeem their pass, they simply open the button icon and earn a stamp at a participating restaurant. Find a full listing of participating restaurants here.
PA Farm Show event goers can look for the passport at the Beef Booth located at booth #2200 in the Giant Expo Hall, booth space 2200 behind the main food court. At the booth, find all things beef from user friendly recipes to beef cut charts to sustainability messaging. It’s your one stop, beef know how, shop. Happy Beefing!
To learn more, contact Emma Foster at [email protected] or 1-888-4BEEFPA.
###
The Pennsylvania Beef Council is a producer-controlled and funded organization, which administers the Beef Checkoff Program in Pennsylvania. The Beef Checkoff Program assesses $1 per head on the sale of live domestic and imported cattle, in addition to a comparable assessment on imported beef and beef products. Checkoff revenues may be used for promotion, education and research programs to improve the marketing climate for beef.
Share This Page